The Social Media Shuffle

I recently consulted a social media expert (who happens to be a member of my sorority, and who also provides social media services to the sorority at the national level) to figure out how to best maximize my exposure. Since this is my first book, and I am a self-published author, I have to work twice as hard in order to gain half the exposure of a traditionally published author.  She reviewed my latest newsletter and recommended that I really work social media (Facebook, Twitter, LinkedIn, Google Plus, etc) to get my name out there.

Well…that sucks. :/

Not because I don’t realize the necessity of this, given the technological strides we’ve made in our society, but because social media management is a full-time job, and it’s hard to do that AND create a product that requires promotion on social media.  Plus, let’s keep it real: I am of a certain age, and have the most basic understanding of social media versus someone who was born with a smartphone in their hand, and with a Tumblr account. I know how to Twit (yes, I said “twit”, as I prefer it to “Tweet”), post on FB, LinkedIn, and Google Plus; I have a Tumblr account that I rarely check. But that’s about it. For all those multi-layered nuances that so many social media experts send newsletters about, well…I’m not on that level, and can’t afford to hire someone on that level right now.

(sidebar: if there are any college students who want to manage my social media for free, holler. Serious inquiries only.).

The good news is, a lot of the products I use are integrated with each other so that I only have to post to one place/site, and it shows up on other sites (Bless you, WordPress!). Still, the social media sorority sister suggested that I actually post unique content to the aforementioned sites, as a way of providing a more intimate feel with my audience.

Prince WTF look lip curl

Lookie here, I pour out my angst, euphoria, on my blog; I have to do it elsewhere too? This is too much for my little life. But alas, if I want to be marketable, it’s a sacrifice I’ll have to make…kicking, screaming,and Twitting all the way.

Oh, and I now have an official Amazon.com Author Page. Check it out!

Thanks for stopping by.

 

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